All the vendors are appreciating this direct approach to queries and they are considering it as a new era in search. For Instance if you are searching a “flights to Barcelona”, it offers instant answers via the first organic result on the page. The doubts might form about information being relevant but a non-linked headline gives the assurance of valid information.
It shows result to info on relevant flights, their schedule and links to the airlines that operate those flights. The dealer in the travel industry are considering the new search era of “answer on the results page” and wondering how to keep their brands high in rankings. Other than that various countries also desire to monitor this, as even they are realizing the importance of applicable timely queries.
This is to bring to your notice that these new pages, which are apparently being tested only appear for to the section of users, particularly who are logged in to their Google accounts. Google, always experiments with new features and over the last few years the results pages have become quite messy. In order to overcome this problem Google is giving its search results a renovation and this test, however, looks rather extensive and popular.
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